James Soto

  • CEO
  • ISM

Solving the fundamental challenges that social media brings to an integrated marketing mix


In his role as President and CEO of ISM, James has helped B2B, B2C industry leaders Nautica, Disney's Next Big Thing - Jasmine Sagginario, Baldor Electric, Motion Industries, Fiberweb, ProcessBarron and Toray develop and execute progressive online marketing strategies.

James is a social enterprise marketing thought leader and has presented at numerous industry and executive conferences including CTIA Wireless, FabTech, Society of Manufacturing Engineers (SME), National Tooling & Machining Association (NTMA), American Welding Society (AWS), FabTech, Tennessee Automotive Manufacturers Association (TAMA) and Precision Metalforming Association (PMA).

James has been published in leading trade and business publications including B2B Magazine, FF Journal, Modern Plastics, The Nashville Business Journal, The Nashville Post and Foundry Management & Technology.

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